About Us

Launched series of “e-marketing” firsts for national nonprofit, including opt-in email marketing and Search Engine Optimization (SEO) campaigns elevating Website to consistent #1 rank in Google keyword searches.

Wrote and designed ad campaigns, press releases, brochures, newsletters, and various other sales/marketing collateral (for print, Web, and email delivery) that earned accolades from diverse-industry companies for brand-extending, growth-enabling results increasing visibility, customer acquisition, and revenues.

Created new or revamped existing Websites for regional, nationwide, and international companies/organizations (e.g., Parenteral Drug Association, GolfStyles Magazine, Onyx Group), providing writing, content, design, and development leadership.

Met tight deadlines and budgets in the successful launch of sales-driving, content-rich “mega-sites” with state-of-the-art features that catapulted revenues by hundreds of thousands of dollars and increased Web traffic and unique visitors by up to 148x and 59x, respectively, with averages of up to 8,249 hits per day (compared to previous total of 26 per day).

Also developed a series of branded intranet sites that served as crucial in-house communication vehicles, internal brochures, and centers of information.

Delivered three consecutive years of record-setting increases in Web revenues for scientific organization by creating integrated online event-registration system (growing eCommerce channel to become agency’s dominant source of funding). Also boosted the bottom line by an additional $100K per year by developing new e-store selling various publications.

Wrote business-partnership proposals leading to invitations for next-stage presentations from Fortune 500 companies (e.g., Anheuser-Busch, Miller Brewing, Coca-Cola), and codeveloped sales presentations demonstrating the ROI of new electronic media offerings that were cited as key to closing advertising contracts of up to $40K each.

Served as “communications central” for Pittsburgh International Airport Air National Privatization Project, keeping all key stakeholders apprised of project benchmarks through ongoing leadership of corporate communications.

For other organizations, served as publications editor-inchief, created internal communication programs, and developed first-ever intranet sites and nationwide teleconferences contributing to motivated workforces.

For assorted corporate and nonprofit entities, conducted market/environmental research, competitor analysis, and pricing studies to identify unmet consumer needs, capitalize on new opportunities, and analyze costs/benefits/impacts of proposed spin-offs. Pinpointed trends and enabled the optimization of marketing/sales efforts. Also introduced tracking mechanisms that enabled the analysis of direct mail campaigns and Website visitor behavior to maximize effectiveness and response-rates of campaigns.

Generated press coverage of client companies, product launches, and organizational success stories from major- market newspapers (e.g., NY Times, Washington Post, LA Times, Boston Globe, Chicago Tribune) and magazines (e.g., Forbes, Newsday), as well as nationally televised network programs (e.g., MSNBC’s “Hardball with Chris Matthews”). Captured thousands of dollars in earned media coverage for clients at zero cost through effective media outreach and publicity campaigns.

Wrote dozens of technical documents and manuals that were easily customizable for major clients, and authored 2006 annual report for nationwide, faith-based nonprofit organization.

For worldwide architectural/engineering firm (Louis Berger Group, Inc.), worked on environmental plans and feasibility studies for a major construction project in Africa and helped prepare Environmental Impact Statement (EIS), Internal Scoping Report (ISR), and Commercial Services Plans/Environmental Assessment (CSP/EA) for the National Museum of African American History; Smithsonian Institution in Washington, D.C.; and Everglades National Park in Florida.

Also worked on a number of classified DoD proposals, including RFP-responses for new embassy compound in Baghdad and Navy ops center facility maintenance contract, and Encroachment Action Plan (EAP) for Naval Base Ventura County (NBVC) in California.